Pack your bags, check your passport and get ready to join us.
ADAMA and Nutrien Rewards would like to invite you on a study tour to the UK!
Tour at a glance
Food and Drink
Savour the best of English cuisine, from hearty pub classics to fresh local produce. You’ll enjoy a culinary journey through England’s countryside and cities, tasting artisanal cheeses, craft ales, and regional specialties at some of the country’s most iconic food spots.
Unique way of travel
Travel in comfort through England’s vibrant cities and picturesque countryside. From London’s landmarks to the rolling Cotswolds, enjoy scenic views, historic streets, and a relaxed journey at every stop.
Activities
Experience England’s cultural and agricultural highlights, including the Cereals Conference at Jeremy Clarkson’s Diddly Squat Farm, a West End theatre show, and London’s iconic landmarks. You’ll also visit family-run farms, innovative crop trials, and local pubs and breweries that showcase the country’s traditions.
How to join the tour
We know that you would love to be part of this tour so we are making it as easy as possible.
All you have to do to qualify is purchase from a selection of ADAMA products between 1st November 2025 – 31st March 2026.
We will total all your purchases during this period and 8 customers* and a partner, based on their total spend will be invited to join.
It’s that easy.
What products can help you qualify
Any product in the ADAMA range qualifies for this trip, including the ones that we have highlighted below.
Priority®
Your first choice partner for tank mixing in-crop or spike application – in winter cereals, established ryegrass pastures and fallow.
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Sierra®
Maximise the power of ADAMA Wipe-Out® or Spraytop® with Sierra®, the easy-to-use liquid saflufenacil formulation that delivers enhanced control of tough broadleaf weeds.
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Ultro® 900 WG
Ultro® a new mode of action (Group 23) for the pre-emergent control of annual ryegrass, barley grass and brome grass in winter pulses and fallow.
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Soprano® 500
A new and unique high loaded formulation for the control of foliar disease in wheat, barley and oats. Covers more acres with less packaging and handling.
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Study Tour Resources
Download the resources below.
*Terms and Conditions / Eligible Products
